Disclaimer: although we talk much about bounce rate in this article, our aim is not to explain how to use […]
Digital transformation has an obvious impact on overall business performance. This article reviews some key themes (business model, organization, change management) to address the transformation.
Many believe that Daily Fantasy Sports (DFS) is the next immensely popular online game, similar to the arrival of Poker a […]
Marketing & IT may find it difficult to collaborate but they do have one thing in common: their love for acronyms. Literally speaking, ATAWADAC stands for “Any Time, Any Where, Any Device, Any Content”.
The words Digital and Big Data, are no more just concepts and ideas but are omnipresent in all scenarios of personal […]
Retail and customer knowledge, boosted by e-commerce In recent years, the Internet and e-commerce have revolutionized the retail market. Beyond […]
Agile marketing is not just about speed and flexibility. Agile marketing has a lot of attention right now as many […]
Data collection and data analysis are important pieces of our strategy to improve the experience our customers have with our […]
CONGRATULATIONS AND WELCOME On the Big Data & Digital Blog ! Big Data and Digital Transformation are the topics […]
You may not have noticed it. It happened slowly, subtly. Then, everywhere you turn, people are talking and writing about […]